Tradition Unites: Ottakringer Remains First Vienna FC's Exclusive Beer Partner
Tradition meets tradition: First Vienna FC 1894 and Ottakringer Brewery have extended their successful partnership. Ottakringer will remain the club's exclusive beer partner throughout the 2026/27 season, continuing to provide supporters with Vienna's iconic beer at home matches and events at Hohe Warte Stadium.
Tradition with a Modern Spirit
The extension of the partnership represents far more than simply serving one of Vienna's best-known beers. Both historic brands share a passion for community, regional identity, and authentic experiences. Together, they will once again deliver a range of initiatives throughout the season designed to bring the Vienna Family even closer together.
With the Fans, for the Fans
One of the highlights of last season was the joint season launch at Ottakringer Brewery. Supporters enjoyed exclusive behind-the-scenes access to the historic brewery and, thanks to Ottakringer, had the opportunity to meet the players during a special Meet & Greet.
This successful tradition will continue in the new season—with even more exciting experiences planned. Additional joint events and fan activities are already in the works, ensuring the partnership can be enjoyed well beyond matchdays.
1894 Meets 1837
Founded in 1837, Ottakringer Brewery is one of Austria's oldest and best-known privately owned breweries. Brewing beer in the heart of Vienna's 16th district for nearly two centuries, Ottakringer combines brewing excellence with innovation while maintaining a deep connection to the city.
With its diverse range of beers and longstanding commitment to cultural and community initiatives, Ottakringer has become an integral part of Vienna's identity—just like First Vienna FC.
Voices on the Partnership
Thomas Loy, Managing Director, First Vienna FC 1894
"If you're from Vienna, you know First Vienna FC—and if you're from Vienna, you know Ottakringer Brewery. Both are an important part of this city's identity. We're delighted and proud to have Ottakringer by our side as our exclusive beer partner for so many seasons. Here's to a successful future together!"
Christoph Siegl, Head of Gastronomy Sales Vienna, Ottakringer Brewery
"We have been supporting First Vienna FC for several years now, and our enthusiasm is just as strong as it was on day one. The club has ambitious plans for the future, and we're proud to be part of that journey and part of the Vienna Family."
